Despite being a rocky year, 2021 saw a surge in small business start-ups.
Starting up seems attractive enough – but keeping your business going? Business smarts can only get you so far. You need to have the right tools in the box to deal with the complexity and keep things running smoothly. This can be tricky when you’re spinning so many plates as a company founder. Between the late-night scheming, the pitches for new business and getting your head around the money part it can be tricky to master. There’s a platform to network, another to send invoices, another to receive payments, another to send payments, another to project manage. And just like that – your Monday went to hell in a handbasket.
On top of that, the platforms you’re using are dry, uninspiring, and don’t even integrate properly. And the real kicker? They actually charge you for the privilege of using them. Some are upfront about it but some are a little bit sneakier. So you’re paying money to manage your own business, and not a single tool does everything you need in one place.