Art Direction & Photography
A 14 hour photoshoot. Each model handpicked by Motto for their diversity. Their favorite music, from Coldplay to Drake to The 1975, played through Even’s calibrated headphones and earphones.
For the social media campaign and new website, Motto art directed, planned, storyboarded, styled, shot and art directed a seamless photoshoot to create jaw-dropping new product images. Our team obsessed over every detail down to the tone-on-tone concept, the model selects, lighting, wardrobe looks, hair and make-up to inspire consumers with emotional images that celebrate human diversity and the wonderment of sound.