Sunny Bonnell


Sunny Bonnell is a true visionary and the other maestro behind Motto. She has the ability to see a brand come alive from the very beginning and her entrepreneurial spirit and meticulous nature run through every vein.

Sunny grew up in the Appalachian mountains and started playing guitar at the tender age of eight. By the time she was eleven, she was a prominent bluegrass player. Hailing from a long lineage of female storytellers, she was raised on gospel, bluegrass and spent many summer nights surrounded by music. She describes her upbringing as “poor, but rich, oppressed, but magic.”

Both of her parents were entrepreneurs who taught her that anything is possible, if you give yourself fully to it. Sunny was a street musician, pre-vet major, and theatre actor before dropping out of college to co-found Motto in her early 20’s. Two years later, Sunny enrolled in the prestigious Savannah College of Art & Design (SCAD) to pursue an MFA in Design & Visual Communication. Notoriously synonymous with the word “hustle”, she became no stranger to 100 hour days while running Motto and studying design.

A gifted speaker, storyteller, and wordsmith, Sunny is a columnist for Entrepreneur and Inc. Magazine. She is also a member and contributor for the YEC, an elite organization comprised of the world’s most successful entrepreneurs. She was named GDUSA’s Top 25 People to Watch, and is currently co-authoring her first book about how great leaders defy the ordinary to build extraordinary companies.

Sunny is fascinated with human instinct, paper-boy hats, and meaningful conversation. She loves anyone that can make her laugh or cook the perfect breakfast.


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