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MOTTO X PACE BARTON

PACE BARTON

This Atlanta-based boutique law firm has high profile clients in the entertainment industry. Learn how we reimagined a law firm brand to set these young guns apart.

CHALLENGE

Pace Barton isn’t like other law firms. They wanted to occupy a unique brand position and pioneer new territory. The partners wanted to push the envelope on how law firm identities and websites often look. Inspired by a Mad Men vibe, we designed a brand with substance and style that defied industry stereotypes and set the bar high.

SCOPE OF WORK

Strategy, Positioning, Messaging, Brand Identity, Photography, Responsive Website Design.

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