motto branding agency nyc

Hersheys

Plant-based chocolate

Hershey’s Case Study

Live “Greenr.”

This new line of plant-based chocolate supports reforestation. From the product, to the packaging, to the planet, this brand inspires us all to Live Greenr.

Motto led the conceptual development, brand strategy, verbal identity, visual identity, brand look and feel, package design, and custom illustrations.

Client: Hershey's
Services:
Messaging
Verbal Identity
Visual Identity
Packaging
Iconography
Illustrations

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