“Greetings From” is a postcard series designed by Motto for the Google Merchandise Store.
Google “Greetings From” is a postcard series designed by Motto for the Google Merchandise Store. Every Google campus has a store dedicated to “all things Google” to entice visitors, brand fans, and Googlers to take home memories of their time onsite. This postcard collection was designed to commemorate the personality of each Google campus and serve as a collectors item for those who visit.
🏆 GDUSA AWARD WINNER
– Immersion Workshop – Creative Direction – Conceptual Ideation – Visual Identity – Art Direction – Puzzle Design
New York City features the city in all its bright-night glory, the Google campus’ iconic scooters, and, of course, the subway station Googlers use to make their way to work.
The illustration style is cheery and playful with a quirky modern-nostalgic vibe. The artwork is also made into mini puzzles, stickers, totes, notepads, pens, and other exciting merch.
Sunnyvale, in the original Silicon Valley, is decorated with California flowers and a Google campus food truck.
Dublin’s artwork contains the city’s prominent Samuel Beckett Bridge and the kayaks that can be found on the River Liffey outside of the offices.
Mountain View features the well-loved Stan the Dino with his plastic pink lawn flamingos and the famous outdoor Shoreline Amphitheater with trademark tents.
Each postcard’s palette is unique to the campus. The separate but harmonious palettes allowed Motto to display the qualities of each campus while maintaining consistency across the set.
“The Motto team are incredible partners in every way. I can’t say enough good things about their ability to understand our needs and bring our ideas to life, with even more beauty and zest than we could have imagined. Beyond being able to stunningly visualize a prompt, they are a joy to work with — responsive, timely, solutions-oriented, and positive.”