Blue Sky Studios Case Study
Blue Sky Studios, owned by Disney, is one of the world’s leading 3D animation studios.
Meet Blue Sky Studios, award-winning animators, artists and storytellers of Ice Age, Rio, Ferdinand, Robots, Epic, and Spies in Disguise (2019), all while operating as the only major animation studio on the East Coast.
Motto was asked to solve a very complex strategic challenge:
– Refresh the brand identity
– Position the brand to attract top talent
– Develop a social media and content strategy
– Manage the social media metrics across all social platforms