BATHTUB GIN NYC
Elevating the identity of an iconic speakeasy bar in NYC.
Bathtub Gin has earned a reputation as one of the coolest speakeasy bars in New York City, inspired by the spirit of the prohibition era in the Roaring Twenties. Best known for weekly live jazz, swanky burlesque shows, and killer handcrafted cocktails, the bar is secretly tucked behind a coffee shop in Chelsea. Founder Dave Oz hired Motto to redesign its brand identity, menus, copywriting and website to reflect the the style of the era.