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Motto Motto Motto
Motto Motto Motto

Motto® is more than our name, it’s a symbol of who we are. Historically, mottos were war cries of sentiment, hope, and purpose. Today, we create bold brand mottos for clients to serve as their Idea Worth Rallying Around®.

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Ideas Worth Rallying Around® Ideas Worth Rallying Around® Ideas Worth Rallying Around®
Ideas Worth Rallying Around® Ideas Worth Rallying Around® Ideas Worth Rallying Around®
Ideas Worth Rallying Around® Ideas Worth Rallying Around® Ideas Worth Rallying Around®
Ideas Worth Rallying Around® Ideas Worth Rallying Around® Ideas Worth Rallying Around®

About Motto®

Waving the Motto® flag and doing big things since 2005.

Motto® is a global strategic branding agency that works with innovative companies to turn brands into Ideas Worth Rallying Around®. We work with founders, CEOs, and executive teams to realize their most significant opportunities. Triggers like leadership changes, shifting business models, market expansions, and product innovations are perfect challenges for us. We’ll make your vision visible.

Meet the
founders

Forged in the fire

A gutsy story that began with $250 and a daring vision.

In 2005, Sunny Bonnell and Ashleigh Hansberger were college dropouts bursting with big ideas. They made the crazy decision to start Motto® against a sea of doubt. People said they were too young, too female, too inexperienced, and too broke to succeed in a world where admen made the rules. But they had a little something called vision. Seventeen years later, the entrepreneurial fire still burns bright.

CULTURE CODE CULTURE CODE CULTURE CODE
CULTURE CODE CULTURE CODE CULTURE CODE
CULTURE CODE CULTURE CODE CULTURE CODE
CULTURE CODE CULTURE CODE CULTURE CODE

Belong here. We're hiring!
01.

Do Big Things®

We dare to do big things, create big ideas, make big leaps, and take big risks.

02.

We Before Me

We work as a team to get the best from each other. No one can move a mountain alone.

03.

Great Not Good

We are obsessed with excellence and refuse to accept mediocrity or good enough.

04.

Radical Candor

We recognize conflict as a healthy and valuable tool that makes us more innovative and collaborative.

05.

Play Offense

We spend as much time as possible doing and as little time as possible talking about doing.

06.

Glass Half Full

Positivity creates opportunity; pessimism kills it. We are optimistic about the future, and in turn, promote creativity and new ideas.

(Remote Culture + Meeting Space in NYC)

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Diversity numbers at Motto®

♀ Owned
33% LGBTQ+
28% BIPOC
68% Women
100% Human

Our team Our team Our team
Our team Our team Our team
Our team Our team Our team
Our team Our team Our team

Meet some of the people that make it possible.

We're a diverse, tight-knit team with big hearts. And even bigger vision.

Here inside Motto®, diversity is critical to extracting insanely strategic and creative outcomes. Every person on our team comes together to amplify our individual and collective talents, so you can experience high-functioning diversity at work, delivering massive value for your company.

Nathan | Motto
Nathan Holloway
Creative Director
ashleigh hansberger
Ashleigh Hansberger
Founder & Chief Strategy Officer
sunny bonnell founder motto
Sunny Bonnell
Founder & CEO
Ruth
Ruth Alexander
Director of People Ops
Hsiao | Motto
Hsiao Han Chen
Senior Art Director
Andrew | Motto
Andrew Last
Head of Design
nathan
Nathan Ben David
Content Director
Nicole | Motto Agency
Nicole Souza
Director of Client Experience
Coby
Coby Phillips
Director of Client Partnerships
bob
Bob Calise
Chief Technology Officer
motto branding agency nyc
Brian Delanese
Chief Financial Officer
jade
Jade Burkhart
Research & Insights
Becky
Becky Tahel
Content Producer
andrea
Andrea Garcia
Executive Assistant
Sam
Sam Horbury
Senior Designer
We are Motto
Harry Bearhope
Junior Designer
motto branding agency nyc
Ankit Gajjar
Motionographer
Sam
Samantha Alexander
HR Assistant
motto branding agency nyc
Megan Landers
Financial Controller
motto careers

Join Motto® and make a difference.

Motto® is considered one of the top branding agencies. We are a culture-centric company that puts people above profit. We’re guided by our core values and aim to make a positive impact each day.

We look for high-performing talent who believe in the power of ‘we’ and live their lives as good humans. We’d love to hear from you if you want to help us build Motto® and develop your career.

See open positions